Rotating Turntable Display Stands

How to Increase Your Online Sales with 360 degree views of the product

Running a website that sell physical products?

If you are selling imaging products is a way to dramatically boost sales, reduce returns and make your site a bit special – 360 degree product views!

The point of a product image is to show visitors what the product looks, right? So if you are proud of their products (sales and want more) Here is how to display more of a boring picture …

What you need (Team)

Your camera – a basic point and shoot digital camera can work, but realistically, you need a camera with few features manual adjustment. You also need a tripod or something similar to keep the camera steady between shots.

The following is a dish of some sort. It is not must slide smoothly on ball of oil, simply marking your floor and around a flat surface, which can rotate to align with the marks, it should work. Note that it is much easier to rotate the product of the camera!

The last thing we need is some software to help to stitch your images together in a display of 360 products based on Adobe Flash or Java, or knowledge of Javascript so you can display sequentially on its website. Probably the easiest way to do this would be a "slide show" agreement, where the images are displayed one after another. If your setup allows your visitors to move back and forth in the presentation, the better.

Focus

The biggest problem with the 360-degree picture of the product is the focus of the poor.

Simply focusing on the object may not work well, as typically it is found that when shooting close-ups that only part of product focused, with a nothing little closer or more looking soft or mushy.

You can not get away with it for the photo 360 degrees, so here to do:

First, if you can, switch your camera to manual focus, not automatic. If you can change lenses, go for a "standard" the lens, somewhere between 40mm and 60mm. A wide angle or zoom can distort the perspective, which again can not get removed by turning the product, such as product stretched and bent as it rotates. The trick to getting your product in the whole approach at a time, especially those smaller products, is changing the size of opening.

Opening and depth of field

The higher the number, the smaller the opening and need to go as small as possible. For example, f22 is much smaller than f2.8. Note that depending on the lens if you go beyond a certain number f, you will start seeing a reduction the sharpness of their photos, so you have to experiment. Look for a place with "f" in it, or turn the dial to "AP" ("priority Opening ").

The disadvantage of a small opening will require a slower shutter speed, but if your camera is mounted on a tripod that is not a problem. Although you will still need to setup the lighting bright. If you can keep the exposure time to less than half a second (0.5) in general, you should be fine.

Looking for a depth of field preview button on your camera, but keep in mind that even some cameras faces do not have this capability. DP can be marked or DOF – but keep in mind some consumer cameras is DP for direct printing! While pressing the button DP, focus manually until all the product is clear and sharp.

Do not forget your focus should be perfect in every angle – Double Check

Lighting

Natural light is brighter and its source is free, but really need a configuration with at least two light sources. Go for 6500K bulbs daylight and position lights so that the nuances are minimal. You may have some sort of light diffuser to avoid harsh light reflections and shadows.

360 WebRotate Obviously we use professional studio lighting, but you can get similar results by experiment with the configuration of its lights and camera settings.

His turntable

Something like a foam board round or similar work, perhaps coated or covered with something attractive, but not reflective. Ideally it should be perfectly round, and secured in the exact center, for example with a screw through it. Check around with a pen or similar. From there, draw lines directly through the center, which extends beyond the diameter of the turntable on the floor or any surface you are using. Make sure the lines are evenly spaced. You do not need 360 lines each means a degree, in fact, you can get good results with only 20 or less. Check the dish itself, at the very edge, to match those marks.

Now simply turn the table around a mark at a time, take a snapshot, and repeat!

His final score

Assuming you have done everything correctly, you must complete a series of 20 or more images of sharp glass, a striking character have not yet lit thoughtful, without shadows or nothing lasts significantly inconsistent from one shot to another.

If so, well done! If not, start again – it may take several attempts but worth doing well.

The reward is that if done well gives your visitors a much more intimate and detailed. They will see their supply all angles, leaving no doubt about his desire to possess and possession. This makes it much easier for them to make a purchase decision than ever can get a single photo, static!

I told you before what this may reduce the number of returned goods. In WebRotate 360 customers have found our 360 degree images reported a reduction in rates of return of 30% or more. It also reduces the workload, with less than kicking tires applicants.

His baseline

360 degree images require some careful adjustment and tweaking, but if done correctly the rewards worthwhile.

If you like the end result, without the hassle, please contact us at http://www.webrotate360.com .
As well as 360 professional photographers offer fast load specialized software display 360 for display of products online 3D modeling services, as well as it can help with web integration or even host their points of view of 360 degrees for you!

About the Author

My interests: 360 degree views/3D modeling, photography, marketing, software development, arts, history.

The Guitar-Go-Round

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